Glendale - IPic Entertainment may replace its 11-lane bowling alley with two movie theaters, making a total of eight movie theaters at Bayshore Town Center.
The development agreement that Glendale and iPic signed in 2004 caps the number of movie theaters to six, with a maximum seating capacity of 430 people. IPic's attorney, Paul Safran, requested that Glendale increase the number of allowed movie theaters to eight, and to increase total theater capacity to 630 people. Safran wrote that the change in the development agreement would allow the company to further evaluate the conversion from bowling alleys to movie theaters.
The Glendale council approved iPic's request at its meeting on Oct. 10.
Monte Pyburn, iPic's regional director of operations, was at the meeting. He told the council that iPic's bowling business has been slow in recent years.
"It's a ghost town in there," he said.
Jeff Brown, general manager at iPic, could not be reached for further comment.
Pyburn added that "bowling alleys aren't what we do as a company anymore."
The Glendale Common Council also approved iPic's request to lift the development agreement's age restrictions, which do not allow people under the age of 21 to stay on the premises after 9 p.m. Pyburn said iPic allows guests under 21 to bowl at 8 p.m. as long as they leave by 9 p.m. On the theater side of the business, iPic stops selling movie tickets to those 21 and younger around 7 p.m., depending on the length of the movie.
"We alienate freshmen and sophomores in college. They go somewhere else," Pyburn said. "We’re hearing from our guests left and right. They are going somewhere else to see movies."
With the age restrictions lifted, iPic will now conform to Bayshore Town Center's existing age limitations, which restrict children 17 and under from being in public spaces after 3 p.m. Friday, Saturday and Sunday unless they are accompanied by a parent or legal guardian 21 or older.